Though David Beckham sat a majority of this season out for the Los Angeles Galaxy he certainly kept things hot elsewhere in his life. This summer it was rumored that Becks would be the new "face" - can you say face when talking about underwear? - of Emporio Armani's underwear campaign. Keep an eye out for billboards in your neighborhood - at least if you live near Paris, London, New York, Tokyo, Milan, Rome, and Los Angeles.

Here's your first glimpses of that campaign. Hot. Hot. Hot. Happy Hanukkah!

Of course his detractors are screaming that there has been some "stuffing" going on in the picture but I'm not so sure of that myself. Take a look at this older picture of Becks featured on some foreign magazine cover. (BTW, if any readers know this magazine let me know!)

Looks pretty convincing to me. If I ever meet Posh I do believe I might just knock her skinny ass right out. How an alien like her gets to keep a stud like Becks all to herself is beyond me.

In the meantime...enjoy!

You may have missed:
Morning Goods: Beckham's Undies [dt]
Manic Monday: Becks [dt]
Sugary-sweet Beckham "documentary" [dt]